|
Hard-won
website
visitors
just not
buying?
Copy limp
and
lifeless?
That's all
about to
change...

Use Closely
Guarded
Persuasion
Techniques
From The
Billion
Dollar
Infomercial
Industry
To Stuff
More Cash
Into Your
Pockets...

|
Instantly
transform
browsers
into
buyers
with
uniquely
compelling
sales
messages... |
|
Put
to
work
billion
dollar
secrets
of
the
best
infomercials
with
ultra-persuasive
copy... |
|
Hypnotize
prospects
with
subliminally
powerful
sales letters
until
they eagerly click
the
order
button... |
|
"$100,000+
In
24
Hours..."
"Matt,
we
hit
$100,000
in
the
first
24
hours...I'm
stunned.
It's
only
4
days
into
the
launch
and
we're
at
$300,000
in
sales
and
counting.
We're
converting
at
over
8%
so
your
copy pushed
all
the
right
buttons,
I'll
be
back
for
more
very
soon.
Thanks
so
much..."
Thomas
Strigano
ForexConfidante.com
|

From
the
desk
of
Matthew
O'Connor
Direct
Response
Copywriter/Marketing
Strategist
United
Kingdom
Contact
me
Dear
Frustrated
Marketer,
It's
gutting.
Everything is
in place.
You've
got a
great
product,
plenty of
traffic to
your
website and
yet... no
one is
buying.
I
mean... how
hard can it
be to get
folks
clicking
that Paypal
button?
This
was meant
to be
the one.
You slaved
over
creating
the ultimate
product.
Aimed it
perfectly
at a hungry
market. The
price is a
steal.
So what's
going
wrong?
The same
thing that
separates
million
dollar
launches
from total
flops every
single
day... the
copy.
The
Unstoppable
Power Of
Print
Persuasion
Your copy
must stand
out from
the crowd
and grab
your
prospect's
eyeballs.
It has
to drag
them
mercilessly
through
your sales
message
until they
can't help
but click
the order
button.
Your
headline
lures them
in, the
slippery
slide of
your story
and sales
message
propels
them
through the
letter. The
benefits of
your
product
overwhelm
until...
they're
whipping
out the
credit
card,
grabbing
the phone
or
desperately
logging
into
Paypal.
That's
the power
of killer
copy from a
proven
professional.
Your bank
account
bulges,
sales
skyrocket
and your
phone is
ringing off
the
hook.
But
without
professional
copy... an
eerie
silence
surrounds
as visitors
take one
look at
your sales
letter...
and back
away
quickly.
|
"Copy
Is
Awesome..."
"Hey
guys
Saj
P
here.
After
having
3
previous
best
selling
clickbank
products
I
approached
Matt
to
do
the
copy
for
my
latest
product
Affiliate
Funnel
System
after
being
highly
recommended
to
him
by
Vin
Montello.
I
just
want
to
say
that
his
copy is
awesome
and
converted
extraordinarily
well
for
me
and
my
top
JV
partners.
On
top
of
that
Matt
is
tremendously
creative
in
coming
up with
hooks
and
story
lines.
He
knows
the
Internet
Marketing
customer
mind
set
so
well
that
he
can
easily
create
sales
letters
that
persuade
and
convert.
I
highly
recommend
his
services..."
Saj
P.
AffiliateFunnelSystem.com
|

You
Get What
You Pay
For...
Of course,
you may
already
have hired
a
copywriter
and
--
not
realizing
how
important a
part of the
sales
process
great copy
is --
settled for
a cheap,
get-it-done-fast
type of
service.
How
was that
for
you?
Little or
no sales
I'm
guessing...
In fact --
maybe
you're now
out of
pocket
because the
money you
splashed on
this
amateur
wordsmith hasn't
been recouped.
But it's
not too
late...
|
"A
pleasure
to
work
with..."
"Matt
has
worked
with
me
on
copywriting
projects
for
a
long
time
now...
He's
surely
someone
you
should
have
in
your
copywriting
rolodex
as
he's
a
pleasure
to
work
with.
I'm
very
happy
with
his
services"
Eric
Louviere
"Ultra-powerful
copy..."
"Matt's
copy
is
awesome,
he
was
a
critical
factor
in
Secret
Google
Tactics
being
such
a
huge
success
with
an
astounding 23%
conversion
rate!
I'll return
time
and
time
again
whenever
I
need
super-fast
and
ultra-powerful
copy!"
|
|
|
|
|
Dylan
Loh
|
Now you're
a little
wiser and
know you
need to
separate
yourself
from the
competition.
And
not just
separate
yourself
but rise up
and tower
above them
until
they're
scratching
their heads
wondering
where the
hell you
came
from.
What if you
could
sprinkle
the same
magic
selling
dust that
the top
infomercial
producers use
to shift
billions of
dollars
worth of
product
each year
onto your
sales
messages?
And what if
you could
glue your
prospect's
eyes
to your
sales
page page
until
they're
happy to
hand over
their
money?
Tactics
From The
'Toughest
Sales Arena
In The
World'
Hi, I'm
Matt
O'Connor.
After 7
years in
the
trenches of
home
shopping
television
I picked up
all kinds
of powerful
persuasion
techniques.
It was Dan
Kennedy who
called
infomercials
'the
toughest
sales
arena'.
Why?
Because
your ads
are faced
with a
nemesis
known as
the remote
control.
That's why
businesses with
the cash to
put into an
infomercial
rely on the
cream of
persuasion
methods.
The kinds
of methods
that
regular
folks just
don't pick
up on...
until they
wonder why
they're
reaching
for the
phone to
order.
Think about
it, you're
faced with
endless
competition
and the
attention
span of a
gnat from
your
prospects.
It's
exactly the
same on or
offline...
You need
tactics to
make your
message
stand out
and
compel browsers
to become
buyers.
And it's
these very
same
tactics and
strategies
that I put
to work in
each of my
cash-sucking
sales
letters.
It's what
enabled me
to swiftly
slip into
elite
copywriting
circles and
rub
shoulders
with fellow
millionaire-makers.
When my
sales
letters
routinely
broke the
'$100,000+
in 24 hours
of launch'
barrier I
knew I
could hold
my own with
the best
out
there.
Of course
it helped
to have a
great
mentor by
the name of
Vin
Montello.
Vin himself
has numerous
blockbusting
sales pages
in the IM
and fitness
industry
so
I
bled him
dry of
every last
trick and
technique
he knew
until I
could equal
his
work.
Of course,
it helps to
study the
old "masters"
too, so
that's what
I did.
Copywriting
geniuses
like...
-
Joseph
Sugarman
-
Michel
Fortin
-
Robert
Collier
-
John
Carlton
-
Clayton
Makepeace
-
Dan
Kennedy
-
Gary
Halbert
I quickly
became a
top-notch
copywriter
creating
six-figure
launches
for my
clients.
(At the
time of
writing
this, one
client has
pulled in
$750,000 in
one
day...)
Implementing my
studies with the
knowledge
of what it
takes to
sell in a
visual
medium I
now create
utterly
unique
sales
letters
that
pull in
profits
with
ease.
Some
of
the
tricks
I'll
put
to
work
on
your
sales
page
include...
|
The
secret
to
dynamic
headlines
that inspire
curiosity
and
pile
on
benefits
so
your
prospects
can't
help
but
zoom
through
the
rest
of
the
letter... |
|
The
sneaky
sales
letter
formula
that
gives
the
reader
no
choice
but
to
slip
down
a
'greased
slide'
of
mouthwatering
copy... |
|
Instantly
make
your
advertising
stand
out
from
the
rest
(also
known
as
The
Crackerjack
Secret)... |
|
Eye-popping
design
and
layout
tools
that
lure
your
prospects'
eyeballs
rapidly
through
your
letter... |
|
Proven
principles
of
persuasion
infused
into
your
sales
message
that
beat
the
competition
with
total
ease... |
|
Little
known
inertia-battling
formulas
to
get
your
prospect
eagerly
clicking
the
order
button
or
hastily
picking
up
the
phone... |
|
Unique
ways
to
build
up
scarcity
even
if
your
product
isn't
limited
(injecting
a
little
fear
they'll
miss
out
works
wonders
for
conversions)... |
|
The
6
shortcuts
to
persuasion
which,
when
used
together,
form
an
undeniably
compelling
message
your
prospect
is
helpless
to
resist... |
|
How
to
change
your
prospects
attitudes
and
beliefs
so
they
begin
to
see
| |